Welcome to the Privacy Policy of TRACENOW UK LIMITED, located at 7 Norman Court, Burgess
Springs, Chelmsford, England, CM1 1DR. We are committed to protecting and respecting your
privacy, in compliance
with the Data Protection Act 2018 and the UK General Data Protection Regulation (UK GDPR).
This Privacy Policy explains how we collect, use, disclose, and safeguard your information
when you visit our website, communicate with us, or purchase products and services from us.
1. Information We Collect
We may collect and process the following categories of personal data:
- Identity Data – includes first name, last name, username, or similar
identifier.
- Contact Data – includes billing address, delivery address, email
address, and telephone numbers.
- Financial Data – includes payment card details and bank account
information (processed securely via third-party providers).
- Transaction Data – includes details about payments to and from you and
other details of products and services you have purchased from us.
- Technical Data – includes IP address, browser type, time zone setting,
location, and other technology on the devices you use to access our website.
- Marketing and Communications Data – includes your preferences in
receiving marketing from us and your communication preferences.
2. How We Use Your Personal Data
We use your personal data to:
- Process orders and deliver products and services.
- Manage our relationship with you, including notifying you about changes to our terms or
privacy policy.
- Administer and protect our business and this website (including troubleshooting, data
analysis, testing, system maintenance, support, reporting, and hosting of data).
- Deliver relevant website content and advertisements to you and measure or understand the
effectiveness of the advertising we serve to you.
- Make suggestions and recommendations to you about goods or services that may be of
interest to you.
3. Legal Bases for Processing
We process your data on the following legal bases:
- Contractual necessity – for fulfilling orders and providing services to
you.
- Legitimate interests – to conduct and manage our business and improve
our services.
- Legal obligation – where we need to comply with a legal or regulatory
obligation.
- Consent – where you have given clear consent to process your data for a
specific purpose.
4. Disclosure of Your Personal Data
We may share your personal data with:
- Service providers (IT support, payment processing, delivery services).
- Professional advisers (lawyers, bankers, auditors, insurers).
- HM Revenue & Customs, regulators, and other authorities.
- Third parties to whom we may choose to sell, transfer, or merge parts of our business or
assets.
5. Data Security
We have implemented appropriate security measures to prevent your personal data from being
accidentally lost, used, or accessed in an unauthorised way. We also limit access to your
personal data to those employees, agents, contractors, and other third parties who have a
business need to know.
6. Data Retention
We will only retain your personal data for as long as necessary to fulfil the purposes we
collected it for, including satisfying any legal, accounting, or reporting requirements.
7. Your Legal Rights
Under certain circumstances, you have rights under data protection laws in relation to your
personal data, including the right to:
- Request access to your personal data.
- Request correction or erasure of your personal data.
- Object to processing of your personal data.
- Request restriction of processing your personal data.
- Request transfer of your personal data.
- Withdraw consent at any time where we are relying on consent to process your personal
data.
8. Cookies and Analytics
Our website uses cookies to distinguish you from other users of our website. This helps us
provide you with a good experience and allows us to improve our site.
9. Third-party Links
This website may include links to third-party websites, plug-ins, and applications. Clicking
on those links or enabling those connections may allow third parties to collect or share
data about you. We do not control these third-party websites and are not responsible for
their privacy statements.
10. Contact Us
If you have any questions about this privacy policy or our privacy practices, please contact
us at:
TRACENOW UK LIMITED
7 Norman Court, Burgess Springs, Chelmsford, England, CM1 1DR